Executive Assistant & Content Creator

Key Responsibilities

Executive & Administrative Support

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• Manage and respond to emails professionally on behalf of the business when required.
• Organize calendars, meetings, appointments and daily schedules.
• Coordinate with suppliers, agencies, partners and service providers locally and internationally.
• Follow up on outstanding requests, quotations, approvals and deliverables.
• Conduct online research and prepare clear summaries and recommendations.
• Prepare documents, presentations, reports and basic comparisons when needed.
• Maintain organized records, contact lists, files and business information.
• Support day-to-day administrative and operational requirements.
• Assist with personal and business-related coordination when required.

Research & Coordination

• Research suppliers, factories, fabrics, products, services and potential business partners.
• Communicate with agencies and suppliers in China and other international markets.
• Gather quotations, product information, samples, availability and timelines.
• Compare options and prepare clear summaries for decision-making.
• Coordinate samples, deliveries, appointments and follow-ups.
• Support international business communication and maintain professional relationships with external partners.

Content Creation & Social Media

• Create fashion and lifestyle content for Instagram, TikTok and other social media platforms.
• Shoot and edit Reels, Stories and short-form video content.
• Assist with content planning, ideas, moodboards and references.
• Support product shoots, fittings, events and behind-the-scenes content.
• Write or assist with captions and basic social media copy.
• Stay updated on current fashion, lifestyle and social media trends.
• Ensure content is aligned with the brand's visual identity and positioning.

Travel & On-Ground Support

• Assist with business travel arrangements, itineraries, bookings and schedules.
• Travel internationally when required, including potential trips to China.
• Attend supplier meetings, exhibitions, events, shoots and business appointments.
• Support the business owner during meetings, sourcing trips and events when needed.

Requirements

Requirements

• Previous experience as an *Executive Assistant, Personal Assistant, Coordinator or similar role*.
• Strong organization and time-management skills.
• Excellent written and verbal communication skills.
• Comfortable handling professional emails and external communication.
• Strong research skills and ability to summarize information clearly.
• Confident communicating with international suppliers and agencies.
• Strong understanding of social media and content creation.
• Ability to shoot and edit short-form content.
• Interest in fashion, lifestyle and current trends.
• Fluent English required.
• Mandarin or experience communicating with Chinese suppliers is a strong advantage.
• Proactive, resourceful and able to work independently.
• Discreet and professional when handling confidential information.
• Flexible and comfortable working in a fast-paced environment.
• Valid passport and willingness to travel internationally when required.